Yesterday at 7:50 am on the way to St. Peter & Paul School, I turned to Magda, my partner in UNO and my partner in life, a career music marketing executive (Universal, Warner, EMI) who has developed and worked with some of the biggest artists in the business, and said in a flash of universe-type of insight that you can’t explain, but that you know is absolutely true… “Brianna is going to EXPLODE!”.
At that point our 12 and 10 year old Disney/Nickleodeon reared kids sitting in the back seat of the Ford Expedition burst out with incredulous laughter… “BRIANNA (who they LOVE) IS GOING TO EXPLODE???”… and I said, “Yeah Brianna is a MONSTER”… and they howled some more.
What I meant to say is that Brianna de Alba is a beautiful, charismatic and hugely talented singer-songwriter-actress that given the right platform, given the fact that she is truly representative of the nation’s fastest growing demo… US-born English-speaking 2nd generation Hispanic (Mexican)-American tweens and teens… will EXPLODE into the HUGE POP ARTIST and MEDIA STAR that is her destiny.
And that’s all I have to say about that… check out Brianna de Alba for yourself.
– Gustavo Mena, CEO UNO Entertainment
FOR IMMEDIATE RELEASE
September 24, 2009
Teenager Brianna de Alba takes center stage in a tween-teen concert tour
UNO Entertainment gives us a live preview of a prolific, singer-songwriter-actress who has exciting projects in the works
America’s next Great Generation – today’s tweens and teens – is impressive in many ways. Previous generations came of age with angst, anger, or apathy… but the Millennials are different. They serve their country, study hard, volunteer, and help out their communities.
Teen singer and actress Brianna de Alba, represents all that’s inspiring about young America. She’s always had a passion for songwriting, and she dedicates herself to following her creative sensitivity and perfecting her craft. She’s got sharp fashion style, a positive attitude and a family-centered outlook.
With her dedication to others, she’s proud to be headlining Jeans Bring Dreams, a tween-teen oriented, socially conscious concert series with the first event taking place on Saturday, October 10 in Clovis, California.
The 2009-2010 Jeans Bring Dreams concert tour in California includes five dates in Los Angeles as well as shows in Hollywood, Santa Barbara, Del Mar, San Ramon and Santa Cruz.
Among a show line-up that includes Nickelodeon and Disney talents, Brianna de Alba is the only Hispanic-American artist performing at this event. She’ll be introducing several of her original songs, including “When We Believe,” the theme song for the Jeans Bring Dreams campaign.
Jeans Bring Dreams encourages young people ages 8 to 19 to help the less fortunate by donating a pair of their gently worn jeans at the event. Kids who donate will get exclusive access to the Meet & Greet area for pictures and autographs with the performers.
“‘When We Believe’ is an up-tempo, feel-good song,” Brianna de Alba says. Its hook features the phrase, “there’s strength in numbers when we believe/what we dream we can achieve.”
“We are indeed very pleased to have found such a talented California born teen representing the Hispanic community – Brianna de Alba; at a time where inspiration and direction are much needed. Her contribution in writing the theme song for Jeans Bring Dreams represents the mission and purpose for our concert series very well. It is a great honor to work with her and her team.” says Dina Thomas-Virrueta, president and founder of Dekoposh, Inc. producer of the Jeans Bring Dreams concert series.
Brianna is also now in pre-production on an upcoming high-school comedy/drama TV series that features an ensemble teenage cast. We can’t tell you the show’s name or who her collaborators are just yet, but the series producers, directors and writers are top talents in the business and some exciting announcements are coming.
Many of Brianna de Alba’s songs are slated to be used in the TV series, and some of the episodes are being written around the stories in her songs. “I’ve written about 30 songs in the past year,” she says, adding that the gift of songwriting comes at the price of feeling emotions very powerfully.
The TV series will provide a humoristic/realistic look into the lives of young teens that are attending a top performing-arts academy and going through the daily emotional roller-coaster that is adolescent life.
Tall, poised and confident, Brianna de Alba is the daughter of Mexican immigrants and has much in common with the fastest growing segment of the population, young US born Hispanic-American tweens and teens.
Don’t miss this chance to see a star in the making at one of her first headlining concerts.
For Brianna de Alba’s high resolution photos, original music, videos, see:
www.myspace.com/briannadealba
www.facebook.com/briannadealba
http://twitter.com/briannadealba
www.uno1one.com/profile/brianna
www.briannadealba.com
www.jeansbringdreams.com
About UNO Entertainment:
UNO Entertainment distributes and produces multimedia content. UNO targets the general market with English-language Hispanic themed artists, music, television, film, clothing, products and services at a time when an exploding generation of Hispanic-Americans are emerging as a force that is affecting music, television, movies, fashion, advertising, slang and just about everything else in American pop culture.
Magda Mena
UNO Entertainment
Tel: 305.321.6857
Fax: 305.285.5546
magda@unoentertainment.com
www.unoentertainment.com
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